About Me
Driven by passion for building amazing products by even more amazing teams, Practice Makes Product is lead by Nadia Tosheva : a go-to expert in building and growing digital products and their teams.
Nadia brings a wealth of experience in software development, UX design and people management and has worked closely with a variety of teams ranging from budding startups to established corporates. She also has an expansive network of partners and dedicated specialists whenever a particular expertise or an extra pair of hands are needed.
About Nadia
Coming with a strong background in:
Tech: degree in Mathematics & Informatics and having worked in Quality Assurance for 10+ years
Design: degree in UX Design, guest lecturer at Kingston University for 5 years, and hands-on experience in multiple products, incl. single-handedly leading the creation of a complex B2B SaaS insights platform
People: directly managing teams since 2012 and coaching teams and individuals, with an established coach-like leadership style based not only on knowledge and tools from psychology and personal/professional development but also deep empathy and passion for building people up.
Currently focusing on:
setting up and enabling distributed product teams
leading Agile processes and frameworks
defining key business outcomes and enabling their delivery
coaching and growing product people and business leaders
bringing stakeholders together and solving communication and strategy challenges
user-centered approach to strategy and problem solving
teaching and mentoring young talent (in both Agile practices and UX)
Nadia’s a believer not only that practice makes perfect, but also that practice is an ever-going and exciting journey of learning and growth! And she loves sharing that with the world.
Practice Makes Product offers digital product consultancy ranging from advising entrepreneurs and startup founders in product strategy and team setup, through coaching and mentoring Product Leaders and other specialists, to setting up best practices at newly formed or struggling teams, sometimes even before a Product Manager is hired. With a wide experience in training, teaching, demonstrations and other meetings, we often also help or even take over the facilitation of meetings and workshops.
We offers bespoke sets of leadership support, consulting or coaching sessions, reviews, workshops, research and/or discovery plans and many other ways to help you and the team truly shine.
Working remotely but based in London, Practice Makes Product works with people worldwide (currently the UK, USA, Italy, Poland and Bulgaria and previously also in Spain, Netherlands, India, Romania and others).